{"id":450,"date":"2024-07-06T16:13:32","date_gmt":"2024-07-06T13:13:32","guid":{"rendered":"https:\/\/www.iyounow.com\/?page_id=450"},"modified":"2026-03-11T21:24:05","modified_gmt":"2026-03-11T19:24:05","slug":"history","status":"publish","type":"page","link":"https:\/\/www.iyounow.com\/en\/history\/","title":{"rendered":"the story"},"content":{"rendered":"

[vc_row woodmart_stretch_content=”section-stretch” woodmart_bg_position=”center-center” woodmart_css_id=”668c3b0710b92″ responsive_spacing=”eyJwYXJhbV90eXBlIjoid29vZG1hcnRfcmVzcG9uc2l2ZV9zcGFjaW5nIiwic2VsZWN0b3JfaWQiOiI2NjhjM2IwNzEwYjkyIiwic2hvcnRjb2RlIjoidmNfcm93IiwiZGF0YSI6eyJ0YWJsZXQiOnt9LCJtb2JpbGUiOnt9fX0=” mobile_bg_img_hidden=”no” tablet_bg_img_hidden=”no” woodmart_parallax=”0″ woodmart_gradient_switch=”no” woodmart_box_shadow=”no” wd_z_index=”no” woodmart_disable_overflow=”0″ row_reverse_mobile=”0″ row_reverse_tablet=”0″ el_class=”history-bg” css=”.vc_custom_1720466192131{background-color: rgba(255,255,255,0.8) !important;*background-color: rgb(255,255,255) !important;}”][vc_column][vc_row_inner el_class=”mx900″ woodmart_css_id=”668c3a18384fd” responsive_spacing=”eyJwYXJhbV90eXBlIjoid29vZG1hcnRfcmVzcG9uc2l2ZV9zcGFjaW5nIiwic2VsZWN0b3JfaWQiOiI2NjhjM2ExODM4NGZkIiwic2hvcnRjb2RlIjoidmNfcm93X2lubmVyIiwiZGF0YSI6eyJ0YWJsZXQiOnt9LCJtb2JpbGUiOnt9fX0=” mobile_bg_img_hidden=”no” tablet_bg_img_hidden=”no” woodmart_parallax=”0″ woodmart_gradient_switch=”no” woodmart_box_shadow=”no” wd_z_index=”no” woodmart_disable_overflow=”0″ row_reverse_mobile=”0″ row_reverse_tablet=”0″ css=”.vc_custom_1720465954058{padding-top: 25px !important;padding-bottom: 25px !important;}”][vc_column_inner][vc_column_text css=”” woodmart_inline=”no” text_larger=”yes”]Earth \/ Summertime \/ 2025<\/p>\n

Welcome to The August of Humans. Our S25 Limited Collection I t h a q u a n t<\/b> * was designed for all of you who come to meet yourself in a room with a mediterranean noon light, minimal, with a straw chair, a glass of cool water, a few books, and your august t-shirt.<\/p>\n

This is your August T-shirt 2025. The touch you will always lean on or begin with.<\/p>\n

the story: <\/b>August of the Humans, as a motto, was written many years ago. There was a boy I fell in love with deeply, after a long silent period in my life. We would get to see each other and then disappear, and then dive one into the other again, and then, no matter what, we would always seek each other in August (s). Take this love motto and ride towards your inner, genuine happiness.<\/p>\n

the t-shirt:<\/b> we are deeply proud for the superior quality of our textiles as well as for the absolute sustainable way of production. Our canvas is 100% organic cotton which is produced sustainably, with fair and safe working conditions, well-being in the workplace and with direct actions for enhancing locals’ quality of life.<\/p>\n

* the word Ithaquant doesn’t really exist – we created it. It comes from the word Ithaca (poem written by C. P. Cavafy) in french (Ithaque), and it flared on our lips when thinking about the wonderful life we are given along with our breath, and the tiny Ithaca moments we create every single now.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner el_class=”mx900″ woodmart_css_id=”668c3a18384fd” responsive_spacing=”eyJwYXJhbV90eXBlIjoid29vZG1hcnRfcmVzcG9uc2l2ZV9zcGFjaW5nIiwic2VsZWN0b3JfaWQiOiI2NjhjM2ExODM4NGZkIiwic2hvcnRjb2RlIjoidmNfcm93X2lubmVyIiwiZGF0YSI6eyJ0YWJsZXQiOnt9LCJtb2JpbGUiOnt9fX0=” mobile_bg_img_hidden=”no” tablet_bg_img_hidden=”no” woodmart_parallax=”0″ woodmart_gradient_switch=”no” woodmart_box_shadow=”no” wd_z_index=”no” woodmart_disable_overflow=”0″ row_reverse_mobile=”0″ row_reverse_tablet=”0″ css=”.vc_custom_1720465954058{padding-top: 25px !important;padding-bottom: 25px !important;}”][vc_column_inner width=”3\/4″]\t\t

\n\t\t\t\t\t\t\t